Your new boss called - he wants his soap same day
There is a new executive in town and s/he is more demanding and knowledgeable than ever. As a consumer packaged goods (CPG) organization, though, you already know this. No matter what you are selling, you can no longer ignore the elephant in the room. Your new boss is a new breed of consumer and that requires a new way of doing business. While there have been a number of monumental milestones in the past 10 years that have haphazardly changed the course of the CPG industry, none really brought it to life more than Amazon’s acquisition of Whole Foods. Game-changer.
So how do you adjust? This paper series explores the impact of digital technology and changing consumer expectations on the CPG value chain, from Enterprise Resource Planning (ERP) to freight and logistics, and how those in the industry can adapt to thrive on change and win in this hotly competitive landscape.
Overview – Thriving on disruption: Competing with the “Amazon effect”
Applications - How modern applications are laying the foundation for a smart, flexible supply chain
Freight and Logistics - How CPG companies are leveraging the new world of freight and logistics
Manufacturing – How companies can respond to the variety of changes affecting CPG manufacturing
Read the blog on "How CPG companies can address the ‘Amazon Effect’ and rethink customer engagement"